Creative Leadership Built at Purdue

My career in digital design began at Purdue University, where I started as an intern digitizing the University catalog and later became Purdue’s first full-time web designer. That experience shaped my approach to storytelling, technology, and audience engagement, principles that have guided my work for nearly three decades.

Since then, I’ve built an Emmy Award-winning career spanning creative direction, digital marketing, brand development, UX/UI, and integrated campaigns across entertainment, sports, technology, advocacy, and political campaigns.

The opportunity to return to the Purdue community feels like a natural next step. I’m excited by the opportunity to combine creative strategy, storytelling, technology, and data to help share Purdue Global’s story and connect with audiences in meaningful ways. The work showcased here reflects my approach to creative leadership: bringing clarity to complex ideas and turning strategy into creative that engages and delivers results.

Thank you for taking a look.